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Jul 26 / King Kaufman

Brainstorm: Who are the most marketable athletes in sports?

Usain Bolt

SportsPro magazine recently named Usain Bolt the most marketable athlete on the planet.

We’ve gotten off the track of having weekly Brainstorms, but let’s get back to it.

To review: We want to use the wisdom of this blog’s crowd to come up with ideas for a slideshow that’s in the works at Bleacher Report. It’s fun, it’s productive and hardly any editors are harmed.

This week’s topic:

The most marketable athletes in sports

Tell us who they are and why, then watch for your suggestions when the slideshow is published later in the week.

  • Eitan Katz

    Definitely one of the new, top players with an extremely high marketability is Jimmer Fredette. He is super-famous from college, he’s a mormon, he’s a short white guy (always marketable…thanks Dustin Pedroia and Wes Welker), and he has the best first name of all time.

    • Dmitriy Ioselevich

      except he’s playing in sacramento… do you know a single Kings fan?

  • Tom Urtz

    LeBron James, Derek Jeter, A-Rod, John Cena, Alex Ovechkin, Kobe Bryant, too many to name

  • Semmler22

    gotta still be Tiger Woods

  • Stinecarl

    Derrick Rose. His attitude earned him an MVP, and the Bulls’ fan base is still massive…

  • Dmitriy Ioselevich

    Everyone knows the major sports stars, so I’m going to go outside the box for this one with an emphasis on international marketability. Rory McIlroy, Landon Donovan, Abby Wambach, Djokovic, Federer, Nadal, Sharapova (still).

    My top 5 would probably be:
    1. Dwight Howard
    2. Kevin Durant
    3. LeBron James
    4. Dwayne Wade
    5. Deron Williams (playing in a major market now and building his international presence).

  • Make Time For Sports

    Tiger Woods,
    Roger Federer,
    Rafael Nadal,
    Mahendra Singh Dhoni,
    Sachin Tendulkar.

  • Charles Bennett

    Michael Jordan and Diego Maradona. Even though neither has played for years, they still have a higher profile than most current superstars, the former in America and the latter worldwide. For the same reasons, Yao Ming

  • Stuart Hackney

    Nobody that plays for an American based sport should be in this list. This mean all NFL, NBA, MLB and NHL players are out. This is due to the question being asked of who is the most marketable sports person in the WORLD, not just the USA.

    Worldwide names with global Marketability:
    Usian Bolt
    Rory McIlroy
    Christiano Ronaldo
    Rafael Nadal